These days, you might be hard pressed to find potential employers who prefer receiving a printed cover letter with a resume rather than getting this information in digital format from you via email.
However, job seekers who are accustomed to using email in a casual fashion will be doing themselves a disservice if they don’t tailor their email message with the recipient in mind. Failure to recognize the importance of presenting a serious demeanour to potential employers can wind up keeping you out of the running, with no invitation to come in for an interview.
To help you make a better impression, here are email mistakes to avoid:
* Silly Name in the Email Address
Your email “handle” should consist of your first and last name or at least your first initial. If someone else already has this name, you can try variations or adding a number to the name.
* Unprofessional Sounding Domain
If you’re still in university, you can send out messages using your student account. Ask administrators how long you may use this email address after graduation. Sometimes schools will allow you to set up an alumni-oriented email address.
Alternatively, sign up for a free, professional-looking address with a provider such as Gmail. Or, set up a website with your name in the domain and use that account for exchanging email.
* Uninformative Subject Line
State what position you are applying for or include details requested in the job notice (they might use keywords in subject lines to help categorize incoming messages).
* Message Too Long or Too Short
If an employer wants a 1-page cover letter, do not send something longer. If a potential boss wants you to keep the introductory message short and sweet, it’s in your best interest to comply.
When you make an effort to set up a serious-looking email address and present yourself in a more professional manner in your messages, you’ll be ahead of rival job seekers who do not understand that such details count for a lot in the human resources department. This in turn improves your chances of getting that coveted meeting with HR.